Terms of Service

These Terms of Service ("Terms") govern your use of the White Line Design website (whitelinedesign.ai), the White Line application (app.whitelinedesign.ai), and related services (together, the "Service"), operated by White Line Design LLC ("White Line," "we," "us"). By creating an account or using the Service, you agree to these Terms. If you do not agree, please do not use the Service.

1. The Service

White Line is an AI-powered branding platform. It generates logos, color palettes, typography pairings, style guides, and related brand assets from information you provide, stores those assets in your Brand Vault, and lets you export files and order printed merchandise. Features vary by plan, and we may add, change, or remove features over time.

2. Your Account

You must provide accurate information when creating an account and keep your login credentials secure. You are responsible for activity that occurs under your account. You must be at least 13 years old to use the Service, and at least 18 (or the age of majority where you live) to make purchases.

3. Plans, Payments, and Trials

The Service offers subscription plans (billed monthly until canceled) and a one-time Brand Kit purchase. Prices are shown at checkout. Subscriptions renew automatically at the end of each billing period until you cancel, which you can do at any time from your account settings; cancellation takes effect at the end of the current billing period. Where a free trial is offered, you will not be charged during the trial, and you can cancel before it ends to avoid any charge. Payments are processed by third-party payment providers; we do not store your full card details. Promotional codes and discounts may carry additional conditions and can be modified or withdrawn.

4. Refunds

Because brand kits are digital goods delivered immediately, purchases are generally non-refundable once assets have been generated or downloaded. If something has gone wrong — a failed generation, a billing error, or a product that did not deliver what was described — contact us at info@whitelinedesign.ai within 14 days and we will work with you in good faith. Custom-printed merchandise is made to order and cannot be refunded or exchanged except in cases of defects, damage in transit, or printing errors, which we will replace or refund.

5. Ownership of Generated Assets

Subject to your compliance with these Terms and payment of applicable fees, we assign to you all right, title, and interest we may hold in the brand assets generated for you through the Service — your logos, palettes, style guides, and exported files are yours to use commercially, without ongoing fees to us.

You should understand the honest limits of that grant. AI-generated designs are produced from your inputs and shared models, and similar inputs can produce similar outputs for different customers; we cannot and do not guarantee that any generated asset is unique, or that it does not resemble existing marks. We do not provide trademark searches, clearance, or legal advice. Before investing heavily in a generated mark, you are responsible for confirming it is available for your intended use — a trademark attorney or a clearance search is money well spent. Fonts included in kits are provided under their own licenses (for example, open-source licenses such as the SIL Open Font License), which govern your use of those fonts.

6. Your Content

You retain ownership of the content you provide to the Service — business names, descriptions, uploaded images, and other inputs. You grant us a limited license to store and process that content solely to operate and improve the Service. You are responsible for having the rights to anything you upload, and you agree not to submit content that infringes others' rights or is unlawful.

7. Acceptable Use

You agree not to misuse the Service — including attempting to breach security, scrape or bulk-extract content, resell access, generate assets that are unlawful, defamatory, or infringing, use the Service to deceive (including impersonating other brands), or interfere with other users. We may suspend or terminate accounts that violate these Terms.

8. Merchandise Orders

Printed merchandise is produced and shipped by third-party printing partners. Delivery estimates are estimates, not guarantees. Color reproduction on physical goods can vary slightly from on-screen previews. Risk of loss passes to you upon delivery to the carrier, but we will help resolve lost or damaged shipments with our partners.

9. Availability and Changes

We work to keep the Service available but do not guarantee uninterrupted operation. We may modify or discontinue features with reasonable notice where practical. If we discontinue the Service entirely, we will provide a reasonable window to export your Brand Vault assets.

10. Disclaimers

The Service is provided "as is" and "as available." To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that generated assets will meet your requirements or be error-free, unique, or registrable as trademarks.

11. Limitation of Liability

To the fullest extent permitted by law, White Line Design LLC will not be liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, or data, arising from your use of the Service. Our total liability for any claim relating to the Service is limited to the amount you paid us in the twelve months before the claim arose. Some jurisdictions do not allow certain limitations, so parts of this section may not apply to you.

12. Termination

You may stop using the Service and delete your account at any time. We may suspend or terminate your access for violation of these Terms. Sections that by their nature should survive termination (including ownership, disclaimers, and limitations of liability) survive.

13. Changes to These Terms

We may update these Terms from time to time. If we make material changes, we will post the updated Terms here with a new effective date and, where appropriate, notify you by email or in the app. Continued use of the Service after changes take effect constitutes acceptance.

14. Governing Law

These Terms are governed by the laws of the State of Wisconsin, USA, without regard to conflict-of-law principles. Disputes will be resolved in the state or federal courts located in Wisconsin, and you consent to their jurisdiction.

15. Contact

Questions about these Terms: info@whitelinedesign.ai
White Line Design LLC, Wisconsin, USA.